Anthropic Brand Guidelines

VerifiedSafe

Applies Anthropic's official brand colors and typography to artifacts to give them the brand's look and feel.

Sby Skills Guide Bot
ContentBeginner
7/22/2026
Claude CodeCursor
#branding#design-system#typography#powerpoint#color-palette

Recommended for

Automated summary

This skill applies Anthropic's official brand identity (color palette and Poppins/Lora typography) to artifacts such as presentations generated with python-pptx.

Strengths

  • Ships Anthropic's exact palette (Dark #141413, Light #faf9f5, orange/blue/green accents) with precise values
  • Defines clear typographic rules: Poppins for headings 24pt and above, Lora for body text
  • Includes automatic fallbacks (Arial/Georgia) so output stays readable when Poppins and Lora are unavailable
  • Cycles accent colors across non-text shapes to keep visuals on-brand yet varied

Limitations

  • Hardcoded to Anthropic's brand, so it cannot be reused for another company's guidelines without rewriting values
  • Technical details target python-pptx and the RGBColor class, so it mainly fits PowerPoint-style artifacts
  • Best results require Poppins and Lora to be pre-installed; otherwise rendering falls back to Arial/Georgia
When to use it

Use it when an artifact such as a slide deck or document should carry Anthropic's official look-and-feel.

When not to use it

Avoid it when you are working on a different brand or a format that python-pptx does not handle.

Security analysis

Safe
Quality score85/100

This skill only provides static brand color and typography guidance. It declares no tools and contains no commands, network access, file operations, credential handling, or destructive behavior, so listing it carries no meaningful execution risk.

No concerns found

How this analysis is made

Examples

Restyle a deck with Anthropic branding
Apply Anthropic's brand guidelines to this slide deck: use Poppins for all headings 24pt and larger, Lora for body text, and the official dark/light/accent colors.
Fix colors and fonts on generated slides
Take the presentation you just generated and re-skin it with Anthropic brand colors and typography, cycling orange, blue, and green on the shapes.
Build a branded title slide
Create a title slide using Anthropic's visual identity — dark #141413 background, light #faf9f5 text, and a Poppins headline.

name: brand-guidelines description: Applies Anthropic's official brand colors and typography to any sort of artifact that may benefit from having Anthropic's look-and-feel. Use it when brand colors or style guidelines, visual formatting, or company design standards apply. license: Complete terms in LICENSE.txt

Anthropic Brand Styling

Overview

To access Anthropic's official brand identity and style resources, use this skill.

Keywords: branding, corporate identity, visual identity, post-processing, styling, brand colors, typography, Anthropic brand, visual formatting, visual design

Brand Guidelines

Colors

Main Colors:

  • Dark: #141413 - Primary text and dark backgrounds
  • Light: #faf9f5 - Light backgrounds and text on dark
  • Mid Gray: #b0aea5 - Secondary elements
  • Light Gray: #e8e6dc - Subtle backgrounds

Accent Colors:

  • Orange: #d97757 - Primary accent
  • Blue: #6a9bcc - Secondary accent
  • Green: #788c5d - Tertiary accent

Typography

  • Headings: Poppins (with Arial fallback)
  • Body Text: Lora (with Georgia fallback)
  • Note: Fonts should be pre-installed in your environment for best results

Features

Smart Font Application

  • Applies Poppins font to headings (24pt and larger)
  • Applies Lora font to body text
  • Automatically falls back to Arial/Georgia if custom fonts unavailable
  • Preserves readability across all systems

Text Styling

  • Headings (24pt+): Poppins font
  • Body text: Lora font
  • Smart color selection based on background
  • Preserves text hierarchy and formatting

Shape and Accent Colors

  • Non-text shapes use accent colors
  • Cycles through orange, blue, and green accents
  • Maintains visual interest while staying on-brand

Technical Details

Font Management

  • Uses system-installed Poppins and Lora fonts when available
  • Provides automatic fallback to Arial (headings) and Georgia (body)
  • No font installation required - works with existing system fonts
  • For best results, pre-install Poppins and Lora fonts in your environment

Color Application

  • Uses RGB color values for precise brand matching
  • Applied via python-pptx's RGBColor class
  • Maintains color fidelity across different systems

From the file to a first result

The download contains exactly the content displayed on this page. This copy may differ from the latest version in the source repository.

View the source and supporting files

This download contains SKILL.md only. Any scripts, references, templates and dependencies are not included. Get the required files from the source, preserving their directory structure, before continuing.

1. Download the file

Download SKILL.md

From the root of a test project, save the file as .skill-downloads/anthropic-brand-guidelines-mrwakgek/SKILL.md, or use the command below. This folder is for inspecting the skill before installation.

Command for macOS/Linux or WSL: requires a POSIX shell and curl. On Windows without WSL, use the download button and create the folder manually.

mkdir -p '.skill-downloads/anthropic-brand-guidelines-mrwakgek' && curl --fail --show-error --location 'https://skills-guides.com/api/skills/anthropic-brand-guidelines-mrwakgek/download' --output '.skill-downloads/anthropic-brand-guidelines-mrwakgek/SKILL.md.part' && mv '.skill-downloads/anthropic-brand-guidelines-mrwakgek/SKILL.md.part' '.skill-downloads/anthropic-brand-guidelines-mrwakgek/SKILL.md'

2. Check prerequisites

Read SKILL.md before using it. If it references scripts or external services, inspect them and prepare the required access in your test environment.

No recognized prerequisites section in this file. This does not mean it is self-contained: libraries, tools and access requirements may be mentioned elsewhere in the content or source repository.

The platforms on this page are catalog indications. The paths below follow tool documentation; they do not prove this skill has been run in those tools. No minimum tool version is confirmed for this listing.

3. Load the skill

After inspection, copy the complete folder into your project using one of the commands below, then open a new tool session. The command stops if a folder with the same name already exists: compare the files before replacing it.

Claude Code
test -f '.skill-downloads/anthropic-brand-guidelines-mrwakgek/SKILL.md' && test -s '.skill-downloads/anthropic-brand-guidelines-mrwakgek/SKILL.md' && mkdir -p '.claude/skills' && test ! -e '.claude/skills/brand-guidelines' && cp -R '.skill-downloads/anthropic-brand-guidelines-mrwakgek' '.claude/skills/brand-guidelines'

Cursor
test -f '.skill-downloads/anthropic-brand-guidelines-mrwakgek/SKILL.md' && test -s '.skill-downloads/anthropic-brand-guidelines-mrwakgek/SKILL.md' && mkdir -p '.cursor/skills' && test ! -e '.cursor/skills/brand-guidelines' && cp -R '.skill-downloads/anthropic-brand-guidelines-mrwakgek' '.cursor/skills/brand-guidelines'

OpenSkills

OpenSkills must already be installed. The local install/read procedure is checked with OpenSkills 1.5.0, which requires Node.js ≥ 20.6.0. Catalog slugs are not resolved automatically.

Official OpenSkills installation
openskills install './.skill-downloads/anthropic-brand-guidelines-mrwakgek'

openskills read 'anthropic-brand-guidelines-mrwakgek'

Reading should display the installed file content and its base directory. It does not run the skill or install its dependencies.

For an agent that reads AGENTS.md, then sync the index. This command changes AGENTS.md: review the diff before using it.

openskills sync

Manual method or another tool: attach SKILL.md to a conversation, or open it in an agent that can read files. Include any required supporting resources. No universal folder is recognized by every tool.

4. Try a first task

Use a short, synthetic input: an API endpoint, a small document or an interface brief. In a new conversation, attach the file or give the agent its path, then adapt this request:

Read .skill-downloads/anthropic-brand-guidelines-mrwakgek/SKILL.md and apply its instructions to this example: [describe a test input]. Identify any missing files, dependencies or access. Produce the result requested by the skill without inventing data or running unreviewed scripts.

Expected result: output matching the skill instructions, or a precise list of missing prerequisites. A read confirmation alone does not validate a first use. If an external resource is unavailable, that path remains untested.

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