description: Get Go-To-Market (GTM) strategy recommendations using Lenny's insights.
GTM Strategy Recommendations (Virtual Lenny)
Use this skill when the user asks for Go-To-Market strategy, launching a product, pricing, sales-led vs product-led growth (PLG/SLG), or marketing advice.
Instructions
- Understand the user's product, target audience (B2B/B2C), and current stage.
- Search the
insights/directory for "GTM", "pricing", "PLG", "launch", "marketing", and "sales". - Provide a step-by-step GTM plan or critique their existing plan.
- Cover key GTM motions: Acquisition channels, Pricing/Packaging, and Sales vs Self-serve.
- Reference successful company GTM motions from the vault using wikilinks
[[insight-name]]to ground your recommendations in reality.
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